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A Step-By-Step Seller’s Guide

Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, we can better craft your list price and position the house to sell. We will discuss your goals so they can be incorporated into our marketing and pricing strategy.

Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. An agent can determine the right selling price for your home by evaluating comparable homes and analyzing the current market.

Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition. I will make recommendations and advise during this process to ensure that we position your home for a successful sale.

Step 4: Develop a Marketing Strategy

We will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals and traditional media advertising. My marketing campaign will aim to direct the most foot traffic to your listing within the first weeks of becoming a client.

Step 5: Evaluate and Accept an Offer

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. We will evaluate each offer and make sure the party making the offer is pre-qualified or pre-approved by a mortgage lender and that the terms of the offer (deposit amount, down payment, financing, inspections, contingencies, and settlement date) are acceptable to you. If the offer is too low, I can assist in making a counter-offer or if you are fortunate to have multiple offers, I can help you evaluate the offers and pick the offer that best meets your goals.

Step 6: Get Ready to Close

You have accepted an offer and are on your way to the end of your selling journey. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will assist in managing all contractual dates and obligations outlined in the purchase agreement and will work closely with your closing attorney and the buyer's agent to make sure everything is on track for a successful closing. 

Step 7: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the closing attorney to sign the final paperwork and ensure the keys are exchanged and final payment is received.

Congratulations!

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

Work With Kimberly

I currently work for the Susie Hatch Team at William Raveis Real Estate as a real estate agent and have done so since 2014. I take pride in providing my customers with a high level of client service and local area expertise. My client base ranges from first-time home buyers and corporate re-locations to high-end buyers and downsizers.